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Skin Goals: Build Good Skin Habits

You’re living your best life: exploring and discovering yourself. High five to feeling good; but while you’re at it, how about you protect your skin?

Yes, skin care in your 20s is a breeze, but that doesn’t mean your choices are fool-proof. Once you develop the right habits you’ll set yourself up for flawless decades to come. 

Let’s get glowing!

Biggest Skin Sin

First, let’s talk about the cardinal sin most of us commit: not washing your face or removing your makeup before going to bed… *side eye* 

If this is you, show your skin that you care and wash your face every single night before you hit the sheets. This will be your saving grace from any build up and crusty-face residue when you wake up. Remember, smoky eyes are never cute in the morning. Makeup wipes may do the trick as a last resort but they’re also rough on the skin and eye area so use sparingly!

Aside from going to bed with makeup on (if that's your thing), we spend so much of our 20's experiencing every bit that life has to offer that we don't make enough time to practice preventative skin care.

Luckily, you can start protecting your money maker right now!

Reach For: Sunblock + Antioxidants


So simple, yet so crucial. 

Sunblock is a great preventative product throughout your adventurous years. While you practice safe sun, don’t be afraid to double dip! That means using a moisturizing sunblock that contains antioxidants like Vitamin C and E. Lightweight products are best for acne-prone and oily skin to tame breakouts.

No B.S. Product of Choice 

When it comes to sun exposure, you need all the protection you can get.

The No B.S. Moisturizer with SPF 20 has the broad spectrum protection that blocks both UVA and UVB rays so you can roam your kingdom with confidence.

The lightweight formula is perfect for everyday sun exposure and should be applied as the last step of your day time routine.

Moisturizer with spf 20 no bs skincare

Buy Moisturizer with SPF 20 >

Vitamin C + E Serum is a great (optional) way to introduce preventative skincare and an extra boost of antioxidants to your routine. If you have dark spots, acne scars or generally dull skin, this helps brighten your skin over time and give you an instant dewy finish. 

Recommended Skin Care Routine

Day time:

Step 1: Cleanser.

Whether you wash your face 2x a day or once, make it a gentle cleanser that breaks down sweat, makeup and debris from every pore, like the Gentle Foaming Cleanser.

Step 2: Toner.

Refresh as you cleanse with a toner that balances oil production and keeps breakouts to a minimum. Our Purifying Toner contains salicylic acid to beat any unwanted blemishes.

Step 3: Serum (optional)

In your 20’s you can get away with minimal product but if you want to take it to a new level, serums can be a great add-on to your routine. You’ll mainly see serums that target specific concerns. 

To brighten up acne scars or dark spots, our Vitamin C + E Serum is what you need. For added hydration, our Pure Hyaluronic Serum plumps thirsty skin. Use these serums separately or mix them together in the palm of your hand and press them into your skin to soak in that hydrating goodness.   

Step 4: Moisturizer + SPF.

Moisturize and protect to prevent premature aging and keep skin plump. Our Moisturizer with SPF 20 is a true multitasker that gets you the protection you need all day long with the right amount of hydration and no greasiness. Never skip this step in your daytime routine, seriously.

At night:

Repeat steps 1-3. 

Step 4: Moisturize at night with a rich cream so you wake up with smooth, supple skin. Our Day + Night Hyaluronic Cream gets the job done while you snooze and can be enjoyed by all skin types.

For even more prevention, Retinol is a master; however it’s optional if you’re in your early 20’s. Our Retinol Night Cream gets you ahead of the game by preventing fine lines and making sure your skin’s texture stays even and smooth. This can be used on its own, or applied right before the Day + Night Hyaluronic Cream.

Note: If you're using the Retinol Night Cream, it's best to skip the Vitamin C + E serum at night so that you don't have two treatments competing for absorption.


Who doesn’t love some me time? Indulge your pores in a purifying hiatus with our Charcoal Peel Off Mask. Painlessly peel away the stress and any lingering nasties that can clog up pores.


See guides by skin type








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