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No B.S. Goodness: Witch Hazel

Witch Hazel is a plant-based ingredient that comes from the bark and leaves of the eponymous tree. If you've used wit...

No B.S. Goodness: Vitamin E

Vitamin E is both a nutrient and an antioxidant. It is a plant-based ingredient that comes from foods such as oranges...

No B.S. Goodness: Vitamin C

Vitamin C, also known as L-ascorbic acid, comes from foods such as citrus fruits, tomatoes, and potatoes. It's mainly...

No B.S. Goodness: Squalane

Squalene is a natural ingredient that comes from lipids and is extremely effective, working at a fast pace. It can pe...

No B.S. Goodness: Shea Butter

Shea Butter is a natural ingredient that comes from shea nuts. They help the skin with its moisturizing and emollient...

No B.S. Goodness: Rose Hip Oil

This is a plant-based ingredient that comes from seeds of rose bushes. They help your skin by correcting dark spots a...

No B.S. Goodness: Pomegranate Extract

Pomegranate extract is a plant-based ingredient that comes from the fruit. Other than having great benefits for healt...

No B.S. Goodness: Hyaluronic Acid

Hyaluronic Acid (HA) is something we naturally produce in our bodies but as we grow older, we produce less HA so it b...

No B.S. Goodness: Garden Cress Extract

Garden Cress Extract is a new (and better) way to prevent skin aging. 

No B.S. Goodness: Cucumber

Cucumber is high in Vitamin C and caffeic acid, as well as having natural hydration benefits, thanks to its high wate...

No B.S. Goodness: Aloe Vera

Aloe Vera contains two main hormones: Auxin and Gibberellins. These two hormones are what allows Aloe Vera to contrib...

No B.S. Goodness: Activated Charcoal

A normal facial cleanser removes dirt through the use of surfactants, but the problem with surfactants is that they d...
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