Hyaluronic Acid Benefits For Your Face

No B.S. Goodness is a mini-series highlighting the power players in our clean, potent formulas. Learn more about No B.S. ingredients here. 

Hyaluronic Acid (HA) sounds scary, but don’t worry, it’s as No B.S. as can be! It's something we naturally produce in our bodies. However, we produce less HA as we grow older, so it becomes harder for our skin to preserve its natural moisture, resulting in the inevitable loss of our skin’s firmness and plumpness.

Why We Love Hyaluronic Acid

We use HA in a lot of our products because we know that hydration is key to healthy skin. Hyaluronic Acid has the ability to replenish our skin's moisture by holding up to 1,000-times its weight in water and capturing moisture from the environment. At the same time, it revitalizes your skin’s outer layers for a softer, smoother, and more toned complexion. This hydration further aids in the diminishing of fine lines and wrinkles, so your skin can stay firm and supple all day long!

Hyaluronic Acid Benefits for Face

  • Replenishes skin with long-lasting moisture
  • Helps visibly smooth the look of fine lines
  • Relieves the feeling of dry skin
  • Gives skin a plumper and bouncier feel
  • Potent, but gentle enough for sensitive skin
  • Absorbs quickly

Shutting Down The B.S.

You may see articles talking about how Hyaluronic Acid’s molecular composure makes it incapable of penetrating the epidermis. There is some truth to this. The molecules in Hyaluronic Acid are larger, so they have some trouble penetrating skin, and the compound is a bit prone to oxidation. In the beauty industry, sodium hyaluronate is often used in place of Hyaluronic Acid, both physically in products and also in discussions about them. It’s the water-soluble salt form of it, so the two work in incredibly similar ways, but sodium hyaluronate has smaller molecules, so it’s absorbed better. It also addresses the oxidation problem and is more stable.   

Some people will also say that Hyaluronic Acid’s benefits are short-lived because it evaporates. This is another half-truth. The sebum found naturally in your skin seals it in to prevent evaporation. If you’re on the drier side or live in a dry climate, you’ll need to mix it with a moisturizer or cream, which will serve the same purpose sebum does; locking in all that glorious moisture. This is also why you’ll see different products with Hyaluronic Acid and Sodium Hyaluronate. If you’re already on the oilier side, go with a pure serum. You can also mix a serum with your preferred moisturizer. Or, you can use a one-and-done approach and pick up products that come with an occlusive agent to seal in all the goodness.  

Find It In

Pure Hyaluronic Serum

Antioxidant CoQ10 Cream 

Caffeine Eye Cream

Retinol Night Cream

Vitamin C + E Serum

Body Moisturizer

Facial Moisturizer with SPF 20

Day + Night Hyaluronic Cream



Visit our skincare guides to find the right regimen based on your skin type or age.
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