Ingredient
No B.S. Goodness: Gotu Kola
Gotu Kola is becoming one of the most common ingredients in skin care products, thanks to its potent combination of amino acids, beta carotene, fatty acids, and phytochemicals. It has everything the skin needs to fight off signs of aging and to protect itself from environmental stressors.
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CoQ10: The Biomarker of Aging
Although the buzz on CoQ10 is fairly recent, it had been a hero ingredient in Japanese beauty for years now, making it a sought-out ingredient whose effects are quite noticeable.
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No B.S. Goodness: CoQ10 for your Skin
No B.S. Goodness is a mini-series highlighting the power players in our clean, potent formulas. Learn more about No B...
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No B.S. Goodness: Best Retinol Cream
When it comes to anti-aging, retinol is the undisputed queen. She’s Oprah, she’s Gisele, she’s Michelle Obama. She’s got confidence, she’s got class, and she’s got the resume to back up all the hype.
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No B.S. Goodness: Witch Hazel
Witch Hazel is a plant-based ingredient that comes from the bark and leaves of the eponymous tree. If you've used witch hazel before, chances are you know what a great ingredient this is for all skin types.
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No B.S. Goodness: Benefits of Vitamin E
Vitamin E is both a nutrient and an antioxidant. It is a plant-based ingredient that comes from foods such as oranges and broccoli.
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No B.S. Goodness: Vitamin C for the skin
Vitamin C, also known as L-ascorbic acid, comes from foods such as citrus fruits, tomatoes, and potatoes. It's mainly used in skin care for its collagen synthesis and antioxidant properties.
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No B.S. Goodness: Squalane
Squalene is a natural ingredient that comes from lipids and is extremely effective, working at a fast pace. It can permeate the skin at 2mm per second, so it gets absorbed really easily and goes to work immediately with its revitalizing action.
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No B.S. Goodness: Shea Butter
Shea Butter is a natural ingredient that comes from shea nuts. They help the skin with its moisturizing and emollient properties.
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No B.S. Goodness: Rose Hip Oil
This is a plant-based ingredient that comes from seeds of rose bushes. They help your skin by correcting dark spots and hydrating.
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No B.S. Goodness: Pomegranate Extract
Pomegranate extract is a plant-based ingredient that comes from the fruit. Other than having great benefits for health overall because of its rich composition, they're packed with vitamin C and antioxidants which are significant nutrients that contribute to overall skin health.
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Hyaluronic Acid Benefits For Your Face
Hyaluronic Acid (HA) is something we naturally produce in our bodies but as we grow older, we produce less HA so it becomes harder for our skin to preserve its natural moisture, resulting in the inevitable loss of our skin’s firmness and plumpness.
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